RE: virus: FAQ: question (a) - Level 3

Richard Brodie (
Sun, 20 Jun 1999 07:41:47 -0700

Eric, I really think you're taking this whole memetics thing too seriously. It's like people who want to pass their hand through a solid wall because they know that physics tells them it's mostly empty space. There's a real wall, and there's a real consciousness.

Richard Brodie
Author, "Virus of the Mind: The New Science of the Meme" Free newsletter!

-----Original Message-----
From: []On Behalf Of Eric Boyd
Sent: Sunday, June 20, 1999 6:21 AM
Subject: Re: virus: FAQ: question (a) - Level 3


David McFadzean <> writes: <<
This seems to imply that the purpose is somehow separate from all memes. Does the idea of Level 3 depend on this assumption? What if purpose can be chosen consciously and/or transmitted memetically? Where would that leave Level 3?

It's even worse than that, David. If Blackmore is right and 'consciousness' or 'the self' is an illusion (a story we tell ourselves because it benefits our memes) then level 3 is nothing less than complete self deception -- it is taking the memes which create self-awareness and promoting them up a dozen notches in power -- and propagating level 3 is (of course) spreading those memes with a vengence. The tighter you grip -- the more they have you.

Blackmore's own solution -- to let the self go -- is, of course, no better; but at least it's honest. (and my understanding would be that it's an easier path to happiness, although it's unlikely to yield 'success', however you might define that)