RE: virus: Consciousness

Richard Brodie (
Tue, 11 May 1999 06:43:34 -0700

"conscious of" implies that you have access to it in daily life and can therefore gain power from its use. "knowing about" means you could pass a test, which is useful in only limited application.

Richard Brodie
Author, "Virus of the Mind: The New Science of the Meme" Free newsletter!

-----Original Message-----
From: []On Behalf Of Robin Faichney
Sent: Tuesday, May 11, 1999 12:48 AM
Subject: Re: virus: Consciousness

In message <>, KMO <> writes
>CONSCIOUS of human psychology and the methods compliance professionals use
>exploit it
>gives you access to a range of defensive strategies which are not
available to
>who is unconscious of the psychological/social dynamics that are in play.

Why are "conscious of" and "unconscious of" better than "knowing about" and "ignorant of"? Because to me, bringing consciousness into this is just causing confusion. There are certainly parallels and connections between consciousness on one hand and education/intelligence on the other, but they are NOT the same thing!